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Prateek Suri: Ten business lessons from a decade of building across emerging markets

Prateek Suri, Chairman of Maser Group and Founder of MDR Investments, has spent the past twelve years building businesses across some of the world’s most dynamic and challenging markets. Since founding his enterprise in 2014, the billionaire investor and entrepreneur has moved across consumer electronics, infrastructure, artificial intelligence, mining, logistics, and technology, operating primarily across Africa, the Middle East, and other high-growth regions. His career has been defined by resilience, calculated risk-taking, and a long-term approach to value creation. Drawing on more than a decade of experience, Suri shares the principles that have guided his entrepreneurial philosophy.

Opportunity often lies beyond the obvious
According to Suri, some of the most attractive opportunities are found in markets that receive less attention from mainstream investors. Rather than following trends, he believes entrepreneurs should focus on identifying underserved sectors and regions with long-term potential.

Setbacks can become turning points
Business challenges are inevitable, but Suri

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